Behavioral economists proved that more than 66% of human decision and behavior are driven by emotional factors. -- Source Gallup
Catch facial expressions when they happen, without interrupting the flow. No need to use an expensive setup. A camera is enough. You receive valuable emotional feedback.
Optimize each user interaction with more data gathered within the same amount of time. Get insights on the most relevant emotions to take the right decision and optimize feature usage.
Emotional connections with your customers no longer have to be a mystery—they can be a new source of real competitive advantage and growth. Source Harvard Business Review
Watch out the video to see how it works in real-time!
While using apps, emotions arise and generate facial expressions that are analyzed in real-time.
Each user has a unique reaction, we turn them into valuable data.
Emotional analysis is accessible for further analysis. You will know when it happens, so that you can find why.
Embrace the success of positive reactions and fix unexpected negative ones!
Attention, Surprise, Confusion, Amusement & more.
Scientifically up-to-date Emotion Evaluation Accuracy
Mood estimation
Global mood is the impression that lasts.
Private by design
Keep your data safe.
Video Product Team
KPIImprove Feature Discovery
Personalize User Experience depending on the Emotional State
Using the smartphone’s camera, predict the user’s emotional and interaction status, so you can design proactive features, happening at the right time.
The primary KPI used by HeartCam product team was to improve feature discovery with their social video sharing app. As their users react emotionally to the videos that they receive, it was shown that the feedback menu options can be personalized for each user.
SolutionTo improve feature discovery, HeartCam used Mojo Emotion AI Platform to measure emotional reactions while receiving videos. This allowed them to adjust menu items positioning depending on the user’s mood, so they could improve each user experience individually.
* this is a fictitious company and a hypothetical use case.
Facial Expressions are evaluated with our API in real time. No video sent to the cloud.
Send data to your prefered Product Analytics Software, like Mixpanel, Amplitude or any other with the appropriate API.
Connect your users flow charts with emotional feedbacks to find the "why", and fix what has to be fixed.